You know better than anyone how transit riders feel about their passenger experience. You serve them every day!
TripSpark recently hosted the webinar, Are You Missing Any Passenger Experience Puzzle Pieces? If you couldn't make it live, watch the recording, or read past the video below for the synopsis—it was a value-packed event.
Today's transit riders expect mobility options and flexibility of choice across transit, from fixed route to on-demand.
We started by framing the discussion around the term "on-demand" because we know there are multiple definitions and synonyms floating around the transit space. It's our view at TripSpark that true, on-demand technology is optimized for paratransit, which makes it even more useful for microtransit like first mile/last mile, flex transit, and deviated fixed route.
We broke down the 3 key factors affecting passenger expectations in 2023 and beyond:
So, what are the elevated expectations of modern transit riders?
Private options may not be affordable, but customers that can choose to go private may do so because they dominate in the 4 categories above. So, if we can compete in these 4 areas, remain more affordable than private providers, and offer added benefits like environmental sustainability…. We're poised for incredible results at our public transit agencies in the next few years.
You might be thinking, “We’re already doing so much, and now you want us to add in a passenger experience that competes with private?"
We know it can feel like a balancing act at times, YET...
We want to offer you a reframe. In reality, this isn't about adding something to our plates – it's about shifting our focus to the 20% that will produce 80% of the results.
By focusing on enhancing the passenger experience, you'll see improvements in other focus areas like your efficiency, your staff experience, and your ridership.
During their segment, Laketran's CEO Ben Capelle, and Director of Operations, Matt Maier, demonstrated the value of focusing on passenger experience.
One of the simple yet transformative improvements Laketran made was implementing TripSpark's Passenger Portal. Laketran:
Watch the full webinar, including the Q&A section, to gain a full understanding of how Laketran achieved these results and discover how you can too.
So much more is going to be revealed in the next few months about TripSpark's Mobility on Demand initiative, but you'll be the first to hear the exciting news and examples in action when you watch the webinar!
Here's a sneak peek:
You've probably heard the terms "Mobility on Demand" or "Mobility as a Service." At TripSpark, we believe that true, universal mobility is inclusive of all rider types. Paratransit riders must be prioritized and given the same flexibility of choice as every other passenger. Any rider should be able to go where they want when they want: that is Mobility on Demand.
That's why we built our existing Rides on Demand app, which currently supports microtransit services, on our on-demand paratransit software, Novus. In 2023, we’re surfacing the paratransit capabilities of Novus to the app! In the next phase, we’ll integrate fixed route capabilities for end-to-end, multi-modal trip planning and a comprehensive Mobility on Demand ecosystem for both your agency and your riders.
Thank you so much for attending or watching the recording of Are You Missing Any Passenger Experience Puzzle Pieces? You're absolutely going to be able to compete with private companies while offering more equitable transit using the techniques explored on the call—just like special guest Laketran. We can't wait to hear your success story too!